Mariel Jimenez is a writer and editor living in New York City.
Growing up as an avid reader and writer—thanks to her parents owning small bookstores in their hometown—Mariel eventually pursued Journalism as a career, landing in the beauty and fitness departments of Seventeen, Cosmopolitan, and OK! Magazine. While based in Asia as a beauty editor and lifestyle and fitness writer, she had actively covered media events in London, Milan, Tokyo, Singapore, and more. She later moved to New York City and joined the marketing department at Hearst Magazines International, working with heritage brands including Harper’s BAZAAR, Esquire, and more.
PUBLISHED WORK
Mariel has co-authored and edited the fitness handbook, The Official Guide to Zapping the FRESHMAN 15 [Xlibris]. Her Milk Chocolate and Marshmallow Cornflake Cookie recipe also appears in One Big Table: A Portrait of American Cooking [Simon & Schuster], written by former New York Times food columnist Molly O’Neill.
COPYWRITING & EDITING
Encompassing color cosmetics, haircare, skincare, and luxury marketing, Mariel has enjoyed a career in beauty and lifestyle branding and strategy post-journalism. In recent years, she has worked as a consultant, copy editor, and copywriter for brands including J.Crew, Starwood Hotels (Luxury Collection, now part of the Marriott Bonvoy™ portfolio), Unilever (Pond’s), Kanebo Cosmetics (Impress and Lunasol), Avon (mark.), and Laura Geller Beauty. In 2012 she was hired as the first on-staff copywriter for the global haircare and beauty brand, Moroccanoil®, where she currently leads the brand content team as Copy Director.
Mariel is also a 200-hour-certified yoga instructor and once upon a time wrote the lifestyle blog, NY Minute Now.